Sample - Snug - Woven cotton and cotton spandex knit - prototype

Yes, the Snug is perfect for skin-to-skin contact. Its soft, stretchy fabric ensures a close fit, bringing your baby snugly against your chest, which promotes that important bonding. The adjustable straps are cushioned and designed not to create pressure points on the skin. This allows the wearer to comfortably lie in a semi-reclined position for skin-to-skin contact, without discomfort. The Snug's design makes it easy to maintain close contact while resting or relaxing, ensuring both the parent and baby enjoy a cosy, pressure-free experience.

The Snug is ideal for everyday activities such as walks, but is less suitable for intense physical activity or long hikes.  It is less supportive than a structured baby carrier or woven wrap.  Its lightweight design and easy slip-on system make it an excellent choice for quiet travel, keeping hands free at home or skin-to-skin.

The Snug is designed to be used from birth, generally from 8 lbs (3.6 kg), up to around 35 lbs (16 kg). It is particularly suitable for carrying babies up to 6 months on the stomach, but can be used for longer periods if required.

Yes, one of the advantages of the Snug is that it allows quick and easy adjustment for breastfeeding. The straps make it easy to reposition the baby without having to remove it from the carrier, enabling discreet, comfortable breastfeeding.

The Snug is much simpler to use and quicker to install than a stretchy wrap, making it perfect for busy parents. However, it provides slightly less support and coverage compared to a stretchy wrap, which tends to be more comfortable for longer periods. One significant advantage of the Snug is its ease of adjustment. Unlike a long wrap, you can easily adjust the baby’s position without having to take them out. Additionally, breastfeeding is easier with the Snug, thanks to its adjustable straps.